Thursday, January 22, 2009

What Is Viral Marketing And How Do I Use It?

Author: Ben o'Rourke

Article: Viral marketing can really help your business get tons of targeted traffic. Viral marketing is simply the practice of giving away free products or services along with your original ad copy such as links, contact information, and mailing list. Then you simply let those who download your free products pass it along to their own customers and prospects. Viral marketing is a great way to advertise for free and without a lot of effort on your part.

Internet marketers should be aware of the value of viral marketing. You can reach a huge audience, and your free resource never disappears. On the contrary, it increases exponentially as it continues to get passed around. Some suggestions as to how to start your campaign:

Ebooks. You can make your ebook available to everyone who visits your site. Include an advertisement for your best product and links to your web site. Let those who download your ebook know that they are free to share it with their own customers and contacts. Software. Offer a free trial version of your software to your web site visitors. Or just make a free software and offer it, all they need to do is join your mailing list to receive it. Like the ebook, include links to your site and your contact information. Again let them know they can distribute the software freely.

Free web hosting. Provide free hosting on your server to small businesses or newbies. Then, place a banner ad at the top of each site advertising your products and web site. This is a very good way to advertise your site with little expense. The potential increase in the number of visitors to your web site is worth your efforts, and beginners are happy to get some assistance in putting up and managing a site.

Templates. Design your own web site templates. Make sure to put your contact information in the design, and offer them as free downloads. Make it known that they may be shared with others.

Content. If you have an area of expertise then make some original content available to download. Put your contact information and web site in the text and allow others to publish it as long as they keep your information intact. You will get more visitors to your site over time.

Discussion boards. Discussion boards or forums are a brilliant way to advertise. Invite your web site visitors to join your discussion board. People love to talk and share their expertise, and you will make many contacts as a result.

Find out all the ways and methods of free advertising. The more you spread the word about your products and services, the more traffic you will draw to your web site. Experiment with every kind of viral marketing until you find the ones that work best for you. Then do it on a consistent basis as you will benefit by more traffic to your web site and more traffic will mean higher sales.

Successful internet marketers not only provide valuable products and services, they use any means possible to advertise to as many people as possible. The success of your business rests on your ability to promote your web site. Do so often and you will become successful also.

About the author: Ben O'Rourke is an Online Marketer and Software Developer.

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At 10:40 PM, Blogger indianist said...

Well explained about what is viral marketing? is there any additional information pls share me, some of the site giving very less information about viral marketing yours is good thanks,.,,...,,..


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